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The web site pshm.in has the following on the web site, "Penguin School of Hotel Management." We noticed that the webpage also said " Was inaugurated by our Hounarable Chairman of Rajarhat-Goplapur Municipality Mr." It also said " Penguin School of Hotel Management was started in response to ever increasing need of Hotel Management Students, We provide lowest Course Fee and Lowest Hostel Fee in Kolkata. With Facilities like Qualified and Experienced Faculty, Advanced Food Production Lab, Front Office, House Keeping Lab, Bar ,. Resturant, Computer Lab and Library etc." The header had hotel management as the highest ranking optimized keyword. This keyword is followed by hotel management colleges india, hotel management colleges west bengal, and hotel management colleges kolkata which isn't as urgent as hotel management. The other words pshm.in used was best hotel management institute in india. management in catering technology is included but might not be seen by search crawlers.